Megan Moroney is stepping into a new chapter in her career as she announces her first-ever fragrance, Calliope. Fresh off her recent success with the number one hit “Beautiful Things,” the country singer is excited to share this new venture with her fans.
The fragrance Calliope is named after the eldest of the nine muses in Greek mythology, known for her gifts of epic poetry and eloquence. The name “Calliope” translates to “beautiful-voiced,” reflecting the inspiration behind this captivating scent. As the leader of the muses, Calliope has long been a source of inspiration for storytellers, embodying themes of triumph, heartbreak, and profound human experiences.
Described as a “radiant floral musk,” Calliope combines notes of peach blossom, jasmine, pink peony, and warm mineral musk, creating a luminous and addictive aroma. The official site states that this fragrance is more than just a scent; it serves as a reminder that beauty often arises from life’s broken pieces. It’s designed for everyday wear yet leaves a lasting impression.
Calliope is now available for pre-order in the U.S., U.K., and EU. The 3.4-ounce bottle is priced at $55, with shipping expected by July 31 for U.S. customers and August 15 for those in the U.K. and EU.
In her statement on the fragrance’s website, Moroney shared insights into her creative process, likening it to her songwriting journey. She spent over a year crafting the concept, scent, and design of Calliope. Moroney expressed that just like her songs, this fragrance is rooted in personal experiences, emotions, and memories. She believes that scents have the power to evoke memories and encapsulate feelings, making them an integral part of life’s moments.
The pink heart-shaped bottle of Calliope is adorned with the handwritten lyric “you shine” from her hit song “Beautiful Things.” Moroney drew inspiration from the Japanese art of kintsugi, which involves repairing broken pottery with gold, celebrating imperfections instead of concealing them. She wishes for Calliope to resonate with its wearers, leaving a soft, lingering impression reminiscent of cherished memories.
As reported by WWD, Calliope will initially be available directly to consumers before hitting retail stores later this summer. Megan Moroney invites everyone to experience Calliope, a reflection of her beliefs about the moments that define us.
Source: countrynow.com
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